Sushi Ino
鮨 いの
Sushi in Matsuyama, Ehime, 5 min walk from Okaido Station
Our analysis
- #2of 15 sushi restaurants in Matsuyama
- ¥13,560least expensive dinner course; median ¥16,700
- 2 yearsThe Tabelog Award in a row
- Englishonline booking from abroad
Dinner ¥20,000–29,999Book online: Pocket Concierge
All 10 photos, by dishes, the room and the entrance
Dishes 7
Inside 3
In our ranking, Sushi Ino is 2nd of the 15 sushi restaurants in Matsuyama and 2nd of 17 in Matsuyama & Ehime. Its least expensive dinner course is ¥13,560 (on Tabelog), 19% below the ¥16,700 median of the 6 sushi restaurants in Matsuyama & Ehime ranked nearest to it. Its record: The Tabelog Award every year since 2025 (2 times) and Tabelog 100 in 2021, 2022, and 2025. From abroad it can be booked online in English on Pocket Concierge and TableCheck; 6 of the 17 sushi restaurants in Matsuyama & Ehime can be. Good for a seat at the counter, a less expensive lunch (from ¥9,040, 33% below its least expensive dinner course), and an anniversary (it prepares a celebration if asked when booking). Course prices that sources agree on: ¥13,560 on Tabelog, Pocket Concierge, and Ikyu; ¥9,040 on both Tabelog and Ikyu.
How it compares
Sushi restaurants in Matsuyama with a dinner budget close to its own, nearest to it in our ranking.
| Restaurant | Rank in Matsuyama & Ehime | Dinner from | Lunch from | Booking | Awards | Walk | Closed |
|---|---|---|---|---|---|---|---|
| Kuruma Sushi | #1 | ¥27,500 | — | Online in English (Pocket Concierge) | Silver 2026 · Tabelog 100 2025 | 3 min, Katsuyamacho | Wed |
| Sushi Ino | #2 | ¥13,560 | ¥9,040 | Online in English (Pocket Concierge) | Bronze 2026 · Tabelog 100 2025 | 5 min, Okaido | — |
| Sushi Kawanaka | #5 | ¥16,800 | ¥10,000 | Online, Japanese only | Tabelog 100 2025 | 3 min, Okaido | — |
| Sushi Takayama | #6 | ¥16,500 | ¥8,000 | Online in English (Pocket Concierge) | — | 7 min, Okaido | Mon |
| Sushi no Ma | #7 | ¥14,300 | — | Online in English (Pocket Concierge) | — | 4 min, Katsuyamacho | Sun |
| Sushi Kazu | #8 | budget ¥15,000–19,999 | — | Phone only | — | 6 min, Okaido | Mon |
For international visitors
Easy to book from abroad
Takes bookings online in English and has a menu or staff in English.
| Menu | English |
|---|---|
| Staff | Not listed |
| Payment | Credit cards |
| Seating and facilities | Counter seats |
How to book Sushi Ino
- Book online in English on Pocket Concierge or TableCheck, the booking services the restaurant uses.
- The restaurant also takes online bookings in Japanese through Ikyu Restaurant.
- Call 089-948-9986 (+81-89-948-9986 from outside Japan). Staff may speak only Japanese, so a hotel concierge can call for you.
- Cancellations: the restaurant charges a cancellation fee. Check the terms when you book.
- Anniversaries and birthdays: the restaurant prepares a celebration if you ask when you book (a dessert plate with your message, a cake or a surprise). More in Matsuyama & Ehime.
Courses and prices
As the restaurant lists them on Tabelog. Prices are per person.
Lunch Nigiri Only
Lunch · 2 hr at the table
- Nigiri sushi
¥9,040
per person, tax incl., ≈$60
Cheapest
Lunch Only Nigiri
Lunch · 2 hr at the table
- Nigiri sushi
¥11,000
per person, tax incl., ≈$70
¥1,960 more than the one above
Dinner: Nigiri Only
Dinner · 2 hr 15 min at the table
- Nigiri sushi
¥13,560
per person, tax incl., ≈$90
¥2,560 more than the one above
Dinner Only Nigiri
Dinner
- Nigiri sushi
¥16,500
per person, tax incl., ≈$110
¥2,940 more than the one above
Appetizers and NigiriMost booked
Lunch/Dinner
2 hr 15 min at the table
- Nigiri sushi
¥19,210
per person, tax incl., ≈$130
¥2,710 more than the one above
Lunch/Dinner Appetizers and NigiriMost booked
- Nigiri sushi
¥22,000
per person, tax incl., ≈$150
¥2,790 more than the one above
The food
Photos the restaurant posted on Tabelog.
On Instagram
Prices
| Dinner | ¥20,000–29,999 per person |
|---|---|
| Lunch | ¥10,000–14,999 per person |
| Diners report spending | ¥20,000–29,999 at dinner, ¥20,000–29,999 at lunch |
| Service charge | Service charge: 3% |
| Credit cards | Accepted |
| Electronic money | Not accepted |
Opening hours
- ■Business hours
- ▼Reservations can be made during the following hours until December 2026.
- [Tuesday]
- - Dinner (two seatings)
- 1) 18:00
- 2) 20:30
Seats and rooms
Inside
The dining room, in the restaurant's own photos.
| Seats | 10 |
|---|---|
| Private rooms | No |
| Private hire | Possible |
| Largest group | 10 people |
| Smoking | Non smoking Ashtrays are available at the entrance. |
| Dress code | ●Entry may be refused for customers wearing strong perfume. ●Please refrain from entering in tank tops. |
| Setting | Stylish space, Relaxing space, Counter seating |
| Drinks | Sake (Nihonshu), Shochu (Japanese spirits), Wine, Particular about Sake (Nihonshu) |
| Opened | November 2014 |
Getting there
5 min walk (370 m) from Okaido Station.
Also near: Katsuyamacho: 5 min · Police Station: 8 min
- Leave Okaido Station and walk south for 10 m.
- Turn left onto National Highway Route 11 and walk 10 m.
- Turn right at Starbucks and walk 60 m.
- Bear left and walk 40 m.
- Turn left and walk 130 m.
- Turn right and walk 40 m.
- Turn left and walk 20 m.
- Bear left and walk 40 m.
You arrive at Sushi Ino.
Look for
鮨 いの
The restaurant's name, as on its sign
MITUWA320
Written this way on the building
Floor
3F
2 floors up from the street; take the lift
Show this to a taxi driver
鮨 いの愛媛県松山市二番町1-10-9 MITUWA320 3F
The address in Japanese, as drivers enter it
Location
| Address | 1-10-9 Nibancho Matsuyama, Ehime 790-0002 |
|---|---|
| Stations |
|
| Directions | The building on the corner of Yasaka-dori and Nibancho intersection. The first floor is a sweets shop. |
Awards
- Selected for Tabelog Sushi WEST “Tabelog 100”, 2025
- Selected for Tabelog Sushi WEST “Tabelog 100”, 2022
- Selected for Tabelog Sushi WEST “Tabelog 100”, 2021
Questions visitors ask
How much does Sushi Ino cost?
The restaurant puts dinner at ¥20,000–29,999 per person and lunch at ¥10,000–14,999. Drinks and a service charge (Service charge: 3%) may be extra; credit cards are accepted.
Does Sushi Ino have an English menu?
Yes. The restaurant lists a menu in English.
What is the nearest station to Sushi Ino?
Okaido Station, about 5 minutes on foot (370 m). Katsuyamacho Station is about 5 minutes away.
Does Sushi Ino have a dress code?
●Entry may be refused for customers wearing strong perfume. ●Please refrain from entering in tank tops.
Sources
Facts on this page come from Tabelog (checked in November 2026), Ikyu, Pocket Concierge, and the restaurant's website; the walking directions from OpenStreetMap. Report a correction.